GatrVex Robotics Rebrand
I redesigned the logo for the robotics team at the University of Florida, creating a new look that offered logos for various applications and represented the sense of community behind the team.
I worked with the captains of the robotics team to develop a look that represented their team best.
DATE
September 2020
DURATION
2 months
CATEGORY
Branding
PURPOSE
School project
Logos
I developed a series of logos for GatrVex, starting with the primary logos in orange and blue. The single-color logos were designed with muted shades, creating a more professional look for other applications.
I developed a few iterations of the primary logo for various applications (digital, print, merchandise, etc.).
Brand Guidelines
I developed a brand guidelines book outlining the ways partners or team members should use the logo types and typefaces.
